The Nevada Independent has announced they will be selling advertising on their website. Such a great idea. We thought why not? Contact PIcon at documents@piconpress.com if you’re interested in drinking deep.
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Many folks don't trust the media. That's not news. At Picon Press Media LLC, we hope to regain that trust through nonpartisan coverage that is grounded in public records and guided by transparency, not innuendo or online grandstanding. We'll follow the facts - for you.
Reno’s Mayoral Race: If Social Media Strategy Were Governance, We’d Be in Trouble
Mike’s Reno Report nailed it: Kate Marshall posting a New York Times article about Iowa City’s fare-free bus program isn’t policy — it’s aesthetic politics, the political equivalent of putting a plant in the background of your Zoom call to appear grounded and responsible.
A repost is cheap. Leadership isn’t.
Reno’s New Revenue Scheme: Tax the Nonprofits and Call It “Safety”
Welcome to Reno, where even the charities that pick up the slack for the city might soon pay for the privilege. The latest target: local nonprofits — you know, the ones filling the gaps that government can’t manage, the ones feeding seniors, sheltering people, and fighting fires in the social safety net.
The City of Reno is proposing nonprofit registration regulations that could force nonprofits to pay business-license–style fees. According to a city announcement, officials are concerned that without formal registration, some nonprofits operate “under the radar,” avoiding fire code, zoning compatibility checks, and other safety reviews. So now they want to enforce an “ordinance governing this matter” — and possibly charge fees that nonprofits currently don’t pay.
Just Asking for a Friend (and a Few Taxpayers)
We couldn’t help but notice those matching shirts the Reno City Council members wore at the Veterans Day Parade — very coordinated, very official-looking. Cool City of Reno swag.
Here’s our question: did taxpayers pick up the tab for those?
Veterans, Valor, and Vanishing Voices: A Veterans Day Reflection from Reno
As we pause this Veterans Day to honor the men and women who have worn the uniform — those who have put themselves in harm’s way and those who paid the ultimate price — we find ourselves reflecting not only on their sacrifice, but on what we, as a community, are doing with the freedoms they fought to protect.
And that brings us, strangely enough, to Veterans Memorial Elementary School in Reno.
While the Washoe County School Board prepares to reassign or “repurpose” the school, one has to wonder: why would a district even consider reassigning a school that honors our veterans — especially this week? There is a meeting to discuss the repurposing on November 12th at least they didn’t schedule the meeting on Veterans Day.
Reno’s Vice Mayor Mystery: Rumors and Weather Reports
It’s that time again — Reno City Hall’s annual game of “Who Wants to Be Vice Mayor?” The suspense is thick enough to cut with a council agenda. The November 12th meeting promises interesting ‘deals’ that may have been crafted behind the scenes.
Rumors are flying around town faster than free-range pigs at a county fair. Everyone’s got a theory about who’ll get the title. City Hall watchers are already placing bets on who might emerge as the mayor’s next right-hand. The logic seems simple: who will get the most bang for the buck and that might very well be Mayor Schieve’s ‘bestie’ Councilmember Devon Reese. Heck, she just threw a fundraiser for him at The Elm Estate.
Washoe GOP’s Mayoral Muddle Might Be Messy: Two Elephants, One Trough (and One Grudge Match)
The Washoe County Republican Party might want to invest in a spreadsheet — or at least a group chat — because the 2026 ballot is shaping up to be one giant, red-tinted identity crisis.
First, there’s the Reno mayor’s race. Two elephants, one chair: Councilmember Kathleen Taylor, who rode GOP backing to a razor-thin win in 2024, and perennial candidate Eddie Lorton, the party’s forever date who’s back for another dance.
Political Quarantine in Progress: The Beadles Bug Strikes Again
Everyone Picon knows seems to be sprinting for cover, hoping to avoid catching what we’ve started calling “the Beadles bug.” It’s highly contagious and politically disfiguring — symptoms include sudden memory loss about past donations, rapid distancing statements, and an unexplained urge to say “no comment.” Unfortunately, there’s no known vaccine yet, though a healthy dose of transparency and a booster of accountability might offer some immunity.
Picon’s private investigator was questioned by the Sparks Police Department in 2022, who handled the tracker investigation, and was cleared. We’ve been following this story for years and now the answer is known. We were blamed, guess you were all wrong.
Robert Beadles has gone on the record admitting he hired David McNeely to follow Mayor Hillary Schieve and then-Commissioner Vaughn Hartung — confirming what’s been whispered in political circles for months.
Fire Sale on Reno Avenue — Courtesy of Reno City Hall
You’ve got to hand it to the City of Reno — no one torpedoes property values faster.
Take 410 Reno Avenue, for example. The homeowner attended the so-called “neighborhood meeting” on July 30, hosted by the Reno Housing Authority. It was there he learned he’d soon be living next to a three-story, 45-unit “affordable housing” project. (Translation: kiss your quiet single-story street goodbye.)
Tonight’s the Night: Devon Reese’s Developer-Palooza
After Reese’s Academy Award performance on Nevada Newsmakers the other day … you know the tee-up to please come to my fundraiser because i’m a ‘man of the people’ and not a ‘vexatious litigant” kind of guy.
Reno City Councilmember Devon Reese’s high-dollar fundraiser tonight at The Elm Estate — because nothing says “man of the people” quite like one of Reno’s priciest venues.
Sam & Devon’s Excellent PR Adventure
Today, Picon witnessed what could only be described as a televised bromance between Nevada Newsmakers’ own Sam Shad and Reno City Councilmember Devon Reese — and let’s just say, if there was a candlelit dinner involved, we wouldn’t be surprised.
From the opening minute, it was clear this wasn’t an interview — it was an infomercial for Reese 2026. Shad practically rolled out a red carpet, fluffed Reese’s political pillow, and offered him a free campaign ad disguised as journalism.
A Tale of Two Councilmen: One Handles Ethics, the Other Handles Egos
Well, what do you know — Sparks City Councilmember Joe Rodriguez wrapped up his ethics saga this week without a meltdown, a tirade, or a televised tantrum.
The Nevada Commission on Ethics approved a deferral and dismissal deal in the case against Rodriguez — the one where he was accused of using a few photos in uniform during his 2022 campaign for school board. After the usual legal rollercoaster (complaint, violation, fine, appeal, and settlement), the final decision reads nice and clean:
“Rodriguez has not committed any violation of the Ethics Law.”
Washoe County Has Created a Homelessness Industry
At what point does compassion turn into a blank check?
Washoe County taxpayers are pouring astronomical sums into the Nevada Cares Campus, the county’s sprawling answer to homelessness — and yet, despite the millions spent, the problem on the streets isn’t getting smaller. It’s multiplying.
When Power Can’t Take Pushback
There’s something ironic about how the City of Reno and Washoe County operate: elected folks dish it out daily — snide remarks, public shaming, name-calling from the dais — but the moment citizens push back, suddenly the officials are the victims.
Apparently, standing up, speaking out, and asking questions now qualifies you as “unhinged,” “obsessed,” or “mentally ill.” It’s the new government strategy — intimidate the activists, shame the critics, and drive the truth-tellers to the edge.
And the Survey Says … Reno City Hall Hears Only What They Want To
Ah yes, another City of Reno survey — because when in doubt, survey it out. The city’s population has climbed to roughly 281,537 residents, up from 264,165 in 2020 — a 6.25% jump.
So with nearly 280,000 people calling Reno home, one might think the city would listen to them without another taxpayer-funded “what do you think?” poll. But no, Reno loves a survey like it loves a ribbon-cutting — plenty of photo ops, not much follow-up.
Out of 281,537 residents, a grand total of 3,247 responded — barely 1.1% of the population. But sure, let’s call that a “success.”
Rich Man, Poor Man, Baker Man, Thief, Who Hasn't Gotten In a Feud With Councilman Reese?
Devon Reese and the perils of public service.
Councilmember Devon Reese doesn’t like Picon. That’s fine. He’s called us hacks, not journalists, accuses us of “sensationalizing,” of “causing conflict and pain,” and dismisses us as a blog. We’ll defend his right to say all that — because that’s what the First Amendment is for. We’ll even defend his right to call citizens who disagree with him “mentally ill,” “stalkers,” or “creepy.” That’s his opinion — and he’s welcome to it.
Ghosts, Ghouls, and the Graveyard of Reno’s Mayoral “Besties”
It’s that time again when Reno politics starts to feel less like City Hall and more like a soap opera filmed in a haunted mansion. This week’s episode stars Mayor Hillary Schieve, her new venture Spooge (yes, that’s really the name), and a political friendship circle that’s starting to look like a Ouija board of broken alliances.
Government is More About Who You Know Than What You Do …
Deals, deferrals, and the appearance of justice is what Devon Reese’s ethics files cause us to ponder, after reading the opinion penned in the Reno Gazette Journal by Reese’s attorney and a failed judicial candidate who both used to serve in different capacities with the Nevada Commission on Ethics.
Devon Reese is many things—an attorney, a longtime figure in Reno politics, and a vocal presence on the dais. Lately he’s also been at the center of a swirl of ethics complaints that have ended, repeatedly and awkwardly, with deferrals, dismissals and negotiated agreements instead of firm, public findings. That sequence is not just legal paperwork: it is a story about power, process and perception—and it deserves a hard, clear-eyed look.
The Wit Reno Deserves (and the Politicians Can’t Handle)
If you’re not following Shaun Mullin on social media—especially Nextdoor—you’re missing out on some of the sharpest satire Reno has seen since… well, since Reno thought the Lear Theater was a good idea. Mullin has made an art form out of skewering the Reno City Council, a collection of politicians so thin-skinned they’d probably break out in hives if someone drew them a stick figure cartoon.
The Return of the Un-electables
Traffic, Grown Kids, and the Ghosts of Elections Past …
So apparently Trista Gomez is unhappy with Picon. We’ll just go ahead and say it — we’re fine with that. Now, at a meeting last night, Gomez explained why she moved: too much traffic, wanted to be closer to her kids… except, small detail, her kids are grown. Maybe without traffic her grown children will drive more often to her new home in Distrcit 3.
When "No" Still Means "Yes" in Reno - Mt. Rose Junction
It’s back. The one-acre rezoning that even the Reno Planning Commission couldn’t muster support for is rolling along — because in Reno politics, a tie vote is just a technicality, not a stop sign.
The developer’s advocate, Brook Oswald, spun it as “unique” — because, apparently, one acre of dirt is the unicorn of urban planning. “A great opportunity to do something special,” he said. Translation: stack ‘em high, sell ‘em fast, and don’t worry where the cars go.